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Media Advocacy and Public Health: Power for Prevention |
Author: Lawrence Wallack
Published: 1993-10-07 |
List price: $59.95
Our price: $54.72
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As of: January 07th, 2009 05:54:37 PM
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Customer comments on this selection.
Good introduction to media advocacy This was assigned reading for my graduate level course in health communications. Admittedly it was a little hard to get into (not sure if it was because I had to read it or if it was a bit thick). I'm glad a got past the beginning introductory and descriptive stuff because the rest of the book was great! It offers a different perspective on health communications and really stimulated my thinking about how to use the media and how the media is used. I found the examples Wallack, et al., used were the most educational in understanding media advocacy and public health.
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